Netflix has been a huge revolution and perception of TV viewing has gone to different level with Netflix. From Old movies to Latest releases and Webseries Netflix is must in most of the huseholds. These days few production houses have been selling to Netflix even before its release in theatres. seeing the success if Netflix several other OTT platforms have made their way into the OTT industry but none could reach or match Netflix and their services.
The major setback for Netflix is their higher Pricing. Yes netflix offers you high quality content and definitely you enjoy watching TV shows on Netflix you. However this cannot hold yourself from complaining about their monthly pricing if you are an India and from middle class family. Yes thats true. Majority of people as group buy a monthly plan and will share passwords and watch the Netflix Shows at their homes. Sharing your Netflix password is the most common thing among friends!
Till now Netflix has long taken a relaxed approach to users sharing passwords with family or friends and thats all in the past. Netflix all set to take strict action against sharing passwords and testing a new feature to charge if any want to share passwords with their family or friends.
According to Netflix terms of service Netflix accounts cannot be shared with members beyod the household and the improper sharing of accounts outside the household has affected Netflix’s revenue.
Competition in the streaming television market meanwhile has been ramping up, particularly from Disney+, with the cost of producing coveted original shows climbing as well.
In the coming weeks, Netflix will begin offering subscribers in Chile, Costa Rica and Peru the option to add as many as two people to “sub-accounts” at a monthly fee of $2 to $3, Netflix product innovation director Chengyi Long explained.
Netflix has been working on ways for subscribers to share “outside their household… while also paying a bit more,” she said.
Netflix also said it will allow people already sharing accounts to transfer profile and viewing history information to new sub-accounts.
Netflix ended last year with 221.8 million subscribers, just below target, after booming during coronavirus lockdowns that kept people at home and on the platform.
So what do you think about Netflix charging extra bucks to share passwords.
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